Shenzhen-based GMKtec Technology Co., Ltd. has been honored with the 2025 Amazon Supply Chain Management Expert Award for its continued innovation in global supply chain operations and its excellence in elevating customer experience.

This prestigious recognition reflects Amazon’s high appraisal of GMKtec’s operational capabilities and underscores the growing influence of Chinese technology brands in the global digital supply chain. The award sets a new industry benchmark for technology-driven, customer-centric supply chain transformation.

Behind the Award: A Supply Chain Transformation Built Around Customer Experience

The Amazon Supply Chain Management Expert Award is known for its rigorous evaluation standards. Its core metric is the Fast Track Instock (FTI) system—widely regarded as the “North Star indicator” for supply chain performance. FTI translates Amazon’s customer-obsession philosophy into measurable operational criteria, focusing on whether products are easy to find, reasonably priced, in stock, and ready for fast delivery.

According to Amazon, the FTI system is built on four key dimensions:

1. Glance Views (Product Page Views)

A direct indicator of real customer intent, measuring how often users actively click into a product detail page.

2. Buy Box Win Rate

Reflects whether a product becomes the default purchase option—determined by price competitiveness, delivery speed, and seller performance.

3. Inventory Availability (Inventory Status)

Ensures that products are genuinely available to ship, minimizing stockouts.

4. Prime Fulfillment Readiness

Assesses whether a product meets Amazon’s requirements for fast, reliable Prime delivery.

Throughout 2024–2025, GMKtec’s Amazon team consistently maintained top-tier FTI performance, with the Japan marketplace achieving results significantly above platform benchmarks—ranking among the best globally.

This success was not accidental. It stemmed from GMKtec’s deep adoption of Amazon’s Working Backwards methodology. For example, during the team’s weekly “Glance View Analysis Meeting,” data analysts review real-time global search trends, allowing the procurement team to adjust supplier priorities instantly and improve restocking accuracy and efficiency.

Three-Dimensional Innovation: A Strong Global Supply Chain Competitive Advantage

GMKtec’s breakthrough results were driven by systematic innovation across technology, ecosystem collaboration, and operational mechanisms.

1. Technological Innovation: Smart Inventory Health Monitoring System

GMKtec independently developed a Smart Inventory Health Monitoring System that uses machine learning models to analyze seasonal demand patterns across key global markets.

This system:

● Increased inventory turnover by 40%

● Reduced stockout rates significantly

● Enabled fine-grained, multi-tier inventory management for flagship products such as the EVO series

● Maintained forecasting errors under 5% in rolling 90-day projections

2. Ecosystem Collaboration: Strategic Partnerships with AMD and Intel

During global semiconductor supply fluctuations in December 2025, GMKtec leveraged its long-term partnerships with AMD and Intel to secure priority processor allocations.

By coordinating closely with AMD’s global marketing team, GMKtec ensured early access to critical chip supply. As a result, during Amazon Prime Day, flagship desktop AI computing products like the EVO X2 achieved record-breaking sales supported by expanded inventory.

3. Operational Innovation: Global Multi-Warehouse Dynamic Allocation

GMKtec pioneered a Global Multi-Warehouse Dynamic Transfer Mechanism that connects its 6,000 m² digitized manufacturing center in Shenzhen’s Longhua district with FBA warehouses across North America, Europe, and the Asia-Pacific region.

By leveraging real-time Amazon logistics data, this system made global inventory distribution more responsive, agile, and demand-aligned.

Industry Implications: From Award Winner to Global Ecosystem Enabler

As the first Chinese mini PC brand to receive this award, GMKtec offers a replicable benchmark for cross-border e-commerce companies.

During the award ceremony, GMKtec’s team leader noted:

“The ultimate competition in supply chain management is not cost—it is the ability to honor customer commitments.”

This philosophy aligns deeply with Amazon’s culture and explains why GMKtec stood out among tens of thousands of global sellers.

Looking Ahead to 2026: Entering the Era of Desktop AI Supercomputing

GMKtec will introduce several major innovations and flagship products in 2026, marking its full transition into the next generation of desktop AI supercomputing.

EVO T2 – Second-Generation Desktop AI Supercomputer (Flagship)

● World’s first Intel 18A Core Ultra X9 388H mini PC

● Up to 180 TOPS of AI performance (Panther Lake high-end class)

● Supports up to 128GB LPDDR5X and 16TB storage

● GPU: 12-core Xe3 (Arc B390)

● AI performance approaching NVIDIA DGX Spark

● Supports XeSS 3.0 multi-frame AI generation, enabling 120FPS gaming

● Up to 80W adjustable TDP

● Compact mini PC form factor with desktop-level performance

The EVO T2 ushers in a new era of high-performance AI mini PCs.

GMKtec K15 – Ultra-Efficient All-Purpose Mini PC

● First to feature Intel Core Ultra 5 125U

● Over 110W benchmark score on Lu Master

● 12 cores, 14 threads, up to 4.3GHz

● Supports NVIDIA 50/40 series GPU expansion docks (Oculink)

● Up to 21 TOPS AI performance

● Triple M.2 expansion (PCIe 4.0 ×4)

● Dual-fan cooling, Wi-Fi 6E, dual 2.5G Ethernet

● Supports quad-4K display output

About GMKtec Technology Co., Ltd.

GMKtec specializes in desktop AI supercomputing centers, mini PCs, and intelligent terminals, integrating R&D, intelligent manufacturing, and global operations.

The company is recognized as a:

● National High-Tech Enterprise

● Specialized and Innovative Enterprise

● Shenzhen Well-Known Brand

GMKtec products are available in 70+ countries, with distributor networks in 35 regions. The brand is trusted by global consumers and enterprise clients alike, representing Shenzhen’s innovation power alongside leaders such as Huawei and DJI.

Appendix: Understanding Amazon’s Fast Track Instock (FTI) Indicator

FTI is Amazon’s customer-experience-driven “North Star” supply chain metric. Its goal is simple yet powerful:

Ensure that products customers want are always discoverable, in stock, competitively priced, and Prime-ready.

How FTI Is Calculated

FTI measures the percentage of ASINs with real customer page views that simultaneously meet the following criteria:

● Win the Buy Box

● Have available inventory

● Are Prime-eligible and fulfillment-ready

Four Dimensions and Their Customer Experience Roles

● Glance Views → Reflect real customer interest

● Buy Box Win Rate → Determines whether an item becomes the default purchase option

● Inventory Status → Ensures in-stock availability

● Fulfillment Readiness → Ensures fast, reliable delivery

Platform Application Value

FTI guides:

● Amazon’s internal procurement and inventory planning

● Seller operations and performance management

● Consistency in global customer experience

Ultimately, FTI unifies procurement, inventory, and logistics teams around a single goal: customer experience excellence.